jquery - How to Construct HTML in form of a String for this -

i trying change title of marker style

this html constructing , passing

but not applying style

could please let em know how resolve

function createmarker(latlng, html) {       var  tooltiponclcik = 'company name :  1  , <br> ' + 'sales off name :  2  , <br>' + 'warehouse name :  3 ';          var marker = new google.maps.marker({         position: latlng,         map: map,         zindex: math.round(latlng.lat() * -100000) << 5,         title:tooltiponclcik     }); } 

the title can of straight text , can construct ?? fiddle

http://jsfiddle.net/6wp7enot/16/